It’s finally here! The much-anticipated Business Start-up Show is taking over the magnificent Olympia Grand Hall in London for two days of intense networking and business. No fewer than 350 exhibitors under one roof, over 250 seminars and around 170 master classes delivered by renowned speakers. Not to mention thousands of like-minded entrepreneurs ready to pitch their ideas, make contacts and network.

#### So, why should you attend?

If meeting other kindred spirits isn’t reason enough, maybe the launch of a new Sage tool will convince you. As most people who use Sage know, we are about convenience. Sage is about giving you peace of mind, and we are passionate about new ideas. We see it as our mission to provide the generators of big ideas – entrepreneurs and business owners – with the right tools that will enable them to put their ideas into action while spending as little time as possible dealing with repetitive tasks such as manual data entry. That is why we have chosen to launch our new app, Sage Expenses, at the Business Start-up Show.

Our message is simple: if you have a business idea, we want to help you! As such, Sage’s own Jonathan Dowden will be talking about how to take a business idea and shape it into a plan over the course of just one weekend. Jonathan embodies the very essence of Sage and his seminar is aptly named, “Start your business in a weekend” (Thursday at 15.30 and Friday at 12.30 and 14.45).

#### What is Sage Expenses?

Sage Expenses & Invoices is a free new app for the iPhone that deals not only with expenses – as the name suggests – but has the added convenience of issuing invoices as well as tracking payments and viewing and comparing your business performance over time. All of this is available on the go, and all is seamlessly integrated with our main platform, Sage One. This is what we mean when we say we are passionate about making entrepreneurs lives’ easier. But there’s more.

#### Take part in Sage Tank

Providing solutions is not all we do for entrepreneurs. We want to hear your ideas too. This is why we have introduced Sage Tank, a social media competition aimed at helping entrepreneurs launch their start-ups. This is the ideal platform to let us know about your business idea. To enter, all you need to do is

– Download Sage Expenses, and

– Upload a video with your pitch

We’ll do the rest. The best ideas will benefit from free advice from a panel of experts including business guru, Paul Lancaster, as well as a one-year free subscription to Sage One Start, free access to Sage One Club and a £500 voucher from an Apple premium re-seller. What’s not to like? Give it a try. Take part in Sage Tank!

**Be Sage. Build On.**