#SageOne star: Joe Fogel (The VaioPak Group)

4 years ago

Joe Fogel (The VaioPak Group)Instead of us just telling you how good our software is, we asked multiple award-winning entrepreneur Joe Fogel to tell us why he uses Sage One Accounts with Sage Pay.

1. Hi Joe, could you please give me a brief summary of who you are, what you do and the name of your business?

Beginning life as Addcup Media Limited, the business quickly grew from the realisation of the huge demand for printed cups and custom food service packaging.

From coffee cups to takeaway bags to customised stickers, The VaioPak Group expanded to incorporate a comprehensive list of products and services. So much so that we now have 8 sister companies which sit under the umbrella of The VaioPak Group. We are leading the way in providing cost effective solutions for all manner of takeaway packaging and custom printing needs.

VaioPak products and services
2. How many people are in your business? Is it just you or do you have business partners / employees?

In total we now have 7 employees in The VaioPak Group

3. How long have you been using Sage One and Sage Pay? How were you managing your finances beforehand? Why did you change?

We have been using Sage Pay for the last three years and Sage One Accounts for the last two years. We did not have an eCommerce payment gateway prior to using Sage Pay and we used Quickbooks for accounting.

However, the main reason for moving to Sage One was the seamless integration between the two cloud-based systems meaning we can access them from multiple office/warehouse locations and also the ease of use and ease of teaching new employees how to use it.

4. What do you like best about Sage One and Sage Pay?

As detailed above, the main advantage of using both Sage Pay and Sage One within my business is the ability to access them from pretty much anywhere with an Internet connection.

I currently travel at least one week per month throughout Europe and love the ease of access to keep an eye on the most important parts of my business wherever I am. The ease of use is also a great advantage when training staff compared with Quickbooks or other computer based programs.

5. What advice would you give to someone starting out in business / following in your footsteps?

My main piece of advice to anyone starting out in business is to research your market thoroughly before jumping into the unknown. The main reason for The VaioPak Group’s success is due to me finding a gap in the packaging market and focusing on that rather than trying to duplicate other companies/competitors already out there.

Another great bit of advice is business is tough so don’t get beaten down. If it was easy everyone would be doing it so take the knock backs on the chin and focus on your aims. If you have a great product or service, keep to your business plan and focus on your targets you will succeed.

Joe Fogel has won numerous awards in recent years including ‘Entrepreneur of the Year’ in the Nectar Small Business Awards 2014.