By Jonathan Dowden (Category Manager for People Products at Sage UK & Ireland).
Most people will admit to having an idea for a business, but for the majority it remains just an idea, an idea that never goes away and occasionally, nearly makes it into the world.
How many of these ideas could be the next Sage, the next Google or most importantly how many of these ideas could improve the lives of their creators, their families and their communities if only they could become real?
For too long people have been put off trying to start a business by the old world view that:
* You need a detailed and carefully researched business plan before you start
* You need to secure funding to start up
* You need to create a business that generates sales above the VAT threshold to be successful
* You risk losing everything if it doesn’t work
The fact is you don’t and we (Sage) are on a mission to change this old world view! The truth is:
You don’t need a detailed and carefully researched business plan before you start
When was the last time you correctly predicted the lottery numbers? If you cannot predict what will happen, don’t waste your time trying. A better approach is to outline the key points of your business idea then create a micro test business to test the idea on real customers, the rest will evolve.
You don’t need funding to start up
For the vast majority of business ideas a micro test business can be started without the need for funding, many of the tools you need you already have. So get going and build the profit to invest in scaling up.
You don’t have to generate sales above the VAT threshold to be successful
As long as the business is achieving what you want it to then it’s a successful business, it doesn’t matter whether you run that business some-time (at certain periods during the year) part-time(5-9 and at weekends) or full-time.
You don’t risk losing everything if it doesn’t work
By starting small and gradually testing the idea you minimise the funding you need to start and the risk of getting it wrong. If you keep making progress by testing on customers, reviewing the feedback and making the necessary changes you will build a successful business.
So what have you got to lose? We’re here to help with free tools and resources to get your business idea into reality and scaled up into a business that will be successful for you. To get started, go to www.sageone.com/startnow/ and join the Startup Rebellion today!