[VIDEO] Why ‘Brand’ is important for your business – Dublin Web Summit

5 years ago

Dublin Web Summit 2013At Dublin Web Summit last week, Amanda Jobbins (CMO of Sage Group plc) gave an excellent talk on ‘Reinventing a Global Brand’ in which she described how Sage, the only software company in the FTSE-100, has been modernising its brand over the past 12 months.

To watch Amanda’s Web Summit presentation in full, click on the video player below.

To read more about the updates to the Sage One site, read our blog on Re-skinning a website and the importance of good design.